Webcasts, Webinars, Web conferencing… What is the difference?

March 22, 2009 No comments yet

The advent of broadband internet coupled with cheaper technology has led to a large increase in the use of video communication over the internet.   Thus, the evolution of webcasts, webinars and web conferences, but what is the difference between them? They all share the same qualities, but it is the end use that defines [...]

Tips & Strategies for Shooting Video for Corporate Event Promotion

March 10, 2009 No comments yet

Making a video for a to help promote a corporate event doesn’t need to be expensive, intrusive or difficult. The basics are: Film the signage Film parts of the event Film some interviews & testimonials Then edit it all together something like this: Tip 1 — Notice that the video is only 1 minute long. [...]

Business Video Presentations

March 8, 2009 No comments yet

My wife fortunately or unfortunately works for a financial intelligence company.  The on going economic down turn has forced her to change the coverage her reporters write.  With bureaus around the globe, she has had to one by one, travel to each to teach and explain what new areas the teams will cover.  A very [...]

Webinars- How many people actually watch?

March 7, 2009 No comments yet

The latest trend in meetings and conferences is without a doubt, web-based video access for people who aren’t able to make it in person.  I am constantly seeing more and more conferences who offer this feature.  On top of their normal meetings, they are creating webinars to have shorter and more focused conferences on a [...]

Selecting Corporate Video Producers

March 3, 2009 No comments yet

Corporate videos are unique productions that are tailored to each individual company.  The skills behind designing and writing a corporate video are varied.  From the public relations side of staying on message, to the graphics which illustrate your points, to the voices that praise and detail your product, it is a hybrid of movie and [...]

Trend in 2009: Virtual Trade Shows and Webinars

March 1, 2009 No comments yet

Virtual trade shows and webinars are rapidly becoming the antidote for companies in the economic downturn.  From companies such as Sony to TechInsights, more and more companies and conferences are removing the initial face to face contact this year and producing an engaging on line convention. In February, the Wall Street Journal published an article [...]


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