Here are a list of definitions and terms that are used in broadcasting on the internet. SOT – Sound on Tape. This refers to what people often call a “sound bite”. It’s generally a short (8 second -30 second) moment of a person (generally a medium shot) saying something apt. Butted SOT – This is [...]
Thinking of hosting a webinar? Well, if you haven’t produced one before on your own, then make sure you have a good amount of time to prepare. Webinars can really be divided into three categories: planning, marketing and production. Each section is just as important as the next. This post will attempt to break down [...]
Webinar’s have become the new media for marketing and communication. I get countless emails from company’s I am a client of, now beginning to host webinars. From TD Ameritrade to Salesforce, webinars have become the ultimate marketing tool to individually communicate with clients. Many companies however, don’t want to take on the management and technical [...]
Long distance learning has been around for some time now. The idea behind long distance learning is it is able to provide convenient access to educational courses online to those who either geographically or financially may not otherwise be able to attend. The courses are delivered over the internet where students log-in and attend at [...]
The latest trend in meetings and conferences is without a doubt, web-based video access for people who aren’t able to make it in person. I am constantly seeing more and more conferences who offer this feature. On top of their normal meetings, they are creating webinars to have shorter and more focused conferences on a [...]
Virtual trade shows and webinars are rapidly becoming the antidote for companies in the economic downturn. From companies such as Sony to TechInsights, more and more companies and conferences are removing the initial face to face contact this year and producing an engaging on line convention. In February, the Wall Street Journal published an article [...]