Making a Dull Subject Visually Exciting in Edit

Lets face it. Sometimes you have to make a dull subject exciting and you don’t even have much to work with. In this news package about personal saving & spending that we edited for CNN, all we had was footage of people shopping and some footage of people paying. Look at how we used a 4-box twice in this news package, a natural sound pop, and a quick pace to keep the viewer interested in seeing more.

In this news edit, you’ll also see some quick transitions and sound effects, whimsical graphics, and some visual glow or saturation effects. Then we created some graphical bullet points to drive home the main messages, and we grabbed some footage and still images of web sites.