Even the smallest organizations can struggle to steer the ship in today’s global reality. Unlike fortune 500 Companies who are already well acquainted with the problem of a distributed enterprise, small businesses may not realize they are feeling the pain yet.
The good news is: Technical solutions have emerged too. With the new reality of remote staff, for instance, solutions like Skype have come of age. In the one-to-many internet broadcasting field, new technology also has paved the way for new approaches that focus on the viewer’s experience and help leaders more deeply engage retailers, distributors, partners, employees, and consumers.
The goal is to turn mere watchers into participants who engage with the message and who build stronger bonds with their colleagues and with you at the same time.
We have discovered some clever ways to address these sorts of problems. Ways that help with the team building, fun and viewer engagement.
You don’t want 300 people at a remote location all downloading a 1.5MB/second video stream at the same time because it may choke your bandwidth or even compromise mission-critical systems like your website, intranet or — worse — the visa charging station at a retail location. So we gather teams into groups that watch and participate in the experience together. It encourages collaboration and builds teams.
Some live streams need to be private. Some of your audience may be at locations will resist opening the firewall to allow users watch. Provide each team with an iPad that goes over a cellular connection to bypass need to include the IT team. And share that stream on a conference room TV via a media devices we can supply. There are secure protocols and password logins to keep things private when needed.
The goal is to turn mere watchers into participants who engage with the message and who build stronger bonds with you at the same time. Through the use of surveys, games, and live feedback during the video message, the live viewer experience can be a powerful way engage your busines partners, your workforce and you consumers and to get feedback and results at the same time.
WPRNY is a pioneer in live internet broadcasting. Read about our services here.
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