Here’s a video where we opted for showing the results and not the procedures. This was produced relatively inexpensively using a single camera, interview light, and a two day edit.
We used a bubbly upbeat rock underscore and then a scripted narration with a few sound bites testimonial to show the viewer what it’s like in the office. Since the doctor was reluctant to speak on camera, we made his sound brief. We had the entire staff assemble to wave and say a warm welcome. A call to action graphic at the end is designed to encourage the viewer to take the next steps.