Engage Your Business Partners With Video
Video communication and support can be one of the most powerful tools to develop, coordinate and motivate your business partners.
Video To Engage Retail Partners
A large fashion brand wanted their retail partners to engage with their clothing. WPRNY produced videos of the lead designer talking about his latest line and what inspired him to make the choices he made. Industry experts paired the clothing into outfits and talked about how it worked with the latest styling trends. When retailers saw it, not only did they feel included in the design process, they were able to speak with the consumer in a highly intelligent and engaging way about details of individual items or about the entire collection and why it was relevant, current, and hip.
Examples Videos for Partner Engagement
A Diversity Initiative
Here we use sound from interview with a scripted voice and natural sounds from the studio to tell ABT partners their story of a renewed focus on diversity in ballet.
Six Ways To Reach Them
You are in a sort of joint venture with your distributors, retailers, installers, or other business partners. Video can help coordinate your efforts.
Photos of the grand opening of 60 franchises showed the growth of this franchise at a yearly meeting. Placed to music and with each still image effected kept it exciting.
Trade Show Product Launch
This video opened a trade show and got retailers motivated in the new product launch. It features the owner of the product, a notable hair designer, talking about why he invented it.