Here is a guide to producing a video blog for business from the good people at at Work.com. They say that there are several ways to generate business by using video on the web. 1. Tape a personal introduction or welcome message for your Web site visitors. 2. Publicize and highlight a special product offer [...]
There are currently two large changes sweeping through our cable broadcast system here in the U.S.. The first is a switch from analog broadcast to digital. Meaning those rabbit ears you used to see at your grandmother’s house will longer bring that sparkling black and white picture to the screen soon. The second [...]
This can range enormously. With expectations come price. Some videos can be made very, very cheaply. It can be as simple as shooting a speaker, making a clean fade in and out, and then BAM! you have yourself a corporate video. This may not be the best way to show off your company or message [...]
A common question a lot of companies and organizations have when considering producing a marketing or coporate video is, how do we keep our message consistent with the rest of our commincations? In short, there are some basic steps that should be followed, but often times it can depend on who your audience is you [...]
Its amazing how fast a video can travel around the globe and back. Remember when we used to get those chain emails that encouraged us to “forward to ten friends in the next 24-hours or something dramtically bad would happen to us?” Fortunately for most, those emails are a thing of the past. However, the [...]
This article called Online Marketing Lessons Learned in 2008 claims that search engines are more interested in video content than ever before. Search engines are beginning to place a greater importance on video, photos, blogs and much more. Why? Because it makes a website more relevant by serving the user’s needs. In 2009, more and [...]
These days there are many options for hosting your company video or promotional material. YouTube, the obvious answer, has it’s limitations. They limit the file size to 100 MB and they limit the length of the video to 10 minutes. That doesn’t help if you want to host an hour keynote speech or a lengthy [...]