CME Medical Video Production Service

CME Medical Video Production Service

Producing CME for continued medical education has gone to video. Here we helped Letters & Sciences Produce over 36 videos for the MS Summit CME We used one camera during the presentations and then used slides in big/little layout. These videos were integrated...
Scripted Promotional Package

Scripted Promotional Package

American Ballet Theatre asked us to show off their wonderful JKO School to potential donors. We chose to do a scripted video package and use a journalist approach to telling the story The sound alternates between natural sounds in the dance studio, scripted voice over...
Video Blogging for Medical Marketing

Video Blogging for Medical Marketing

We recently have been helping doctors appear on the second largest search engine — YouTube. Lately we cool them up and make their practice and somewhat dry subject matter seem hip and current by using a techno beat music sting at the top and bottom of the video...
Marketing Your Plastic Surgery Practice with Video

Marketing Your Plastic Surgery Practice with Video

Here’s a video where we opted for showing the results and not the procedures. This was produced relatively inexpensively using a single camera, interview light, and a two day edit. We used a bubbly upbeat rock underscore and then a scripted narration with a few...
Optimal communications with your video editor

Optimal communications with your video editor

Your editing woes (and costs) will diminish as your communication technique with your video editor improves. CNN Editor and producer Eric Wolfram tells us the best way to communicate with a video editor The Problem: When you have footage that is visual, it’s...

Video for Medical Marketing to Patients

There are many rookie mistakes to be made when making videos for doctors. In the process of researching videos for marketing plastic surgeons to their patients, we noticed that something was wrong. Most of the doctors had home made videos for their practice where they...

Example of Single Camera Theater Video

Sometimes we’re asked to film a performance for archival purposes. This can be tricky with a single camera because if you shoot wide, than you gain the archive of the entire performance, however, you loose the intimate feeling with each performer. On the other...
Making a Dull Subject Visually Exciting in Edit

Making a Dull Subject Visually Exciting in Edit

Lets face it. Sometimes you have to make a dull subject exciting and you don’t even have much to work with. In this news package about personal saving & spending that we edited for CNN, all we had was footage of people shopping and some footage of people...
Live from New York, it’s Corporate Video!

Live from New York, it’s Corporate Video!

Using effects, sfx, track, & graphics to spice up a Corporate Video In TV, a cold open is the first thing a viewer sees. It’s the part that happens before the opening credits — it hits the viewer cold. In Saturday Night Live, it’s the part that...
Aerial Video, Photograpy & Filming in Helicopter

Aerial Video, Photograpy & Filming in Helicopter

Can you shoot video from a helicopter handheld or do you need a gyroscope? We recently did aerial videography and photography over New York for a client who was laying cable in the Hudson River. After shooting video on the ship, we were picked up by the helicopter...

Communication in Corporate Video

The confluence of new technology has made video is one of the hottest tools for corporate communication today. When you look at where the future is going, one of the predictions of the next 5 years is that more people will be communicating with video in corporate...

Live Webcast Services — The Three Approaches

These are the three basic levels of service you can get from a webcasting service provider. Each has it’s benefits and weaknesses. 1. Single Camera Stream – Sometimes you just want to broadcast something live. You can do it from a cell phone these days....

WPRNY Scholarship in Video Journalism

WPRNY, an NYC Video Production Company, Sponsors a Scholarship in Video Journalism. NEW YORK, NY–( May 9, 2011) – WPRNY, a leading video production company in New York City, just announced a new scholarship for students of accredited colleges, universities...